Banner ad designs are popular means of online advertisements of brands and products. There are many types of banner ads such as flash banner ads, flash animated banners, static banners and many more. Flash banner ads are more effective in bringing in more business and clicks than static banners as they incorporate stylish animations and graphics as well as sounds. Static banner ads are just what the name represents they are plain banners at the top or bottom of the web page. Static banner ads can be tall and narrow placed at the left or right side of the web page. Static banners are less appealing and less eye catching.

Flash banners are those which utilize adobe flash technology. Flash banners may also include videos as well as animation which increase user interaction and increases the designer’s potential to design the flash banner with more options. However, flash banners take more time to load and also are more costly to maintain. There are huge variances within the visitors, for instance, there may be those who prefer flashy and exciting banner ads which require their attention, but then there may be those visitors who are annoyed by such flash banners. Hence, before choosing static banner or flash banners, you need to understand your targeted audience.

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